The Ford Mustang is a series of American automobiles manufactured by Ford. In continuous production since 1964, the Mustang is currently the longest-produced Ford car nameplate. Currently in its sixth generation, it is the fifth-best selling Ford car nameplate. The namesake of the “pony car” automobile segment, the Mustang was developed as a highly styled line of sporty coupes and convertibles derived from existing model lines, initially distinguished by “long hood, short deck” proportions the Corvette has since 1981 been manufactured in Bowling Green, Kentucky.
The success of the Mustang launch led to multiple competitors from other American manufacturers, including the Chevrolet Camaro and Pontiac Firebird (1967), AMC Javelin (1968), and Dodge Challenger (1970). The Mustang also had an effect on designs of coupés worldwide, leading to the marketing of the Toyota Celica and Ford Capri in the United States (the latter, by Lincoln-Mercury). The Mercury Cougar was launched in 1967 as a unique-bodied higher-trim alternative to the Mustang; during the 1970s, it was repackaged as a personal luxury car.